Stonebridge Travel Consulting has an excellent reputation within its network for providing high quality travel experiences to its clients. They approached our agency because the brand was struggling with getting noticed outside of its network or other marketing channels. The brand was struggling on Google searches with only 13 keywords ranking on top five results for a baseline.
The biggest challenge was the competitiveness of the market. This included both the industry (travel) and the location of the local market (San Francisco).
The biggest challenge was the competitiveness of the market. This included both the industry (travel) and the location of the local market (San Francisco).
We took many steps each month to increase the competitiveness of the website in terms of improving rankings on Google. Some steps included continuous page optimizations throughout the site (headings, meta-tags, removing redundant content, etc.), implementing backlinking strategies, providing blog content as well developing landing pages for search results.
We started seeing positive results the first month of our implementation including EXCEEDING our guarantee of providing a net increase of 20 keywords/month (sometimes near 200 keyword month/month). We were also able to increase its presence to top 5 Google search results to over 110 in less than a year.
In a highly competitive niche, this case has been a tremendous success.